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词汇 service mark
释义 `1`service mark `2`
"Nolo Everybody's Legal Dictionary":

A word, phrase, logo, symbol, color, sound or smell used by a business to identify a service and distinguish it from those of its competitors. If the business uses the name or logo to identify a product, such as a camera, it is called a trademark. In practice, the legal protections for trademarks and service marks are identical.

See Topic: Trademarks & Copyrights
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